Customer Experience

Prevent a Bad Customer Experience

Many people are telling you how to bring a better Customer Experience. With new technology or better marketing, many aspects of the Customer Journey can be improved. But I strongly advise you focus first on preventing a Bad Customer Experience!

ecommerce hybris

Hybris rebranded to SAP C/4HANA and Ecommerce is growing rapidly

SAP is taking the aim at Salesforce and Adobe by improving the Customer Experience capabilities of Hybris and therefore SAP Hybris rebranded to SAP C/4HANA.

More and more consumers in the Netherlands order products online increasing the revenue of Ecommerce rapidly. What are the top reasons for consumers to not choose a webshop? And what will happen to the city centers is more people will buy online?