Everyone is looking for new, inventive ways to bring a unique experience to the customer. No longer can we focus on simply creating satisfied customers, we need to create loyal customers. A loyal customer comes back time and again and they will recommend that others do too.
The Customer Experience solution by SAP, branded as C/4HANA, brings customer data, machine learning, and microservices together to set the new standard on CRM. This enables you to power real-time, intelligent customer engagements across sales, customer service, marketing, and commerce.